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生産者直営型農産物直売所の社会経済的分析--岡山県赤磐市の直売所Aを事例に
https://kindai.repo.nii.ac.jp/records/5349
https://kindai.repo.nii.ac.jp/records/5349f648dbcd-37d4-4ef0-89c7-a87d11015d63
名前 / ファイル | ライセンス | アクション |
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Item type | ☆紀要論文 / Departmental Bulletin Paper(1) | |||||||||||||
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公開日 | 2014-06-21 | |||||||||||||
タイトル | ||||||||||||||
タイトル | 生産者直営型農産物直売所の社会経済的分析--岡山県赤磐市の直売所Aを事例に | |||||||||||||
タイトル | ||||||||||||||
タイトル | 〈Original〉Socio-economic analysis of the direct-sale shop managed by farmers : Acase study of A in Akaiwa city, Okayama prefecture | |||||||||||||
言語 | en | |||||||||||||
著者 |
加藤, 靖子
× 加藤, 靖子
× 池上, 甲一
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言語 | ||||||||||||||
言語 | jpn | |||||||||||||
キーワード | ||||||||||||||
主題 | direct-sale shop, marketing strategy, Akaiwa City, social enterprise | |||||||||||||
資源タイプ | ||||||||||||||
資源タイプ識別子 | http://purl.org/coar/resource_type/c_6501 | |||||||||||||
資源タイプ | departmental bulletin paper | |||||||||||||
著者(英) | ||||||||||||||
言語 | en | |||||||||||||
値 | KATO, Yasuko | |||||||||||||
著者(英) | ||||||||||||||
言語 | en | |||||||||||||
値 | IKEGAMI, Koichi | |||||||||||||
著者 所属 | ||||||||||||||
値 | 近畿大学農学部環境管理学科 | |||||||||||||
著者 所属 | ||||||||||||||
値 | 近畿大学農学部環境管理学科 | |||||||||||||
著者所属(翻訳) | ||||||||||||||
値 | Department of Environmental Management, Faculty of Agriculture, Kinki University | |||||||||||||
著者所属(翻訳) | ||||||||||||||
値 | Department of Environmental Management, Faculty of Agriculture, Kinki University | |||||||||||||
版 | ||||||||||||||
出版タイプ | VoR | |||||||||||||
出版タイプResource | http://purl.org/coar/version/c_970fb48d4fbd8a85 | |||||||||||||
出版者 名前 | ||||||||||||||
出版者 | 近畿大学農学部 | |||||||||||||
書誌情報 |
近畿大学農学部紀要 en : MEMOIRS OF THE FACULTY OF AGRICULTURE OF KINKI UNIVERSITY 巻 47, p. 51-65, 発行日 2014-03-01 |
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ISSN | ||||||||||||||
収録物識別子タイプ | ISSN | |||||||||||||
収録物識別子 | 4538889 | |||||||||||||
抄録 | ||||||||||||||
内容記述タイプ | Abstract | |||||||||||||
内容記述 | <Synopsis>Direct-sale shops of farm products have recently been increasing in terms of number and value of sales. However, professional farmers often criticize the direct-sale shops for setting such cheap prices. This paper examines if direct-sale shops are helpful for professional farmers or not, and how they should be managed to realize the potential of the direct-sale shop. This study was conducted as a case study of a direct-sale shop in Akaiwa City, Okayama Prefecture. The shop is operated by the farmers themselves, and its basic principle is to sell high quality farm products at a high price to compensate for added efforts. This principle leads to high and stable economic performance. Although direct-sale shops managed by farmers are likely to under-evaluate the reward for administrative and sale promotion activities, including quality control of farm products, the case study sums everything up appropriately. As shown in this case, sharing the basic principle for running a direct-sale shop plays an important role in its development. In addition, it is noteworthy for the shared concept to be linked with not only the norm but also the economic results. | |||||||||||||
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内容記述タイプ | Other | |||||||||||||
内容記述 | application/pdf |